India adds record renewables capacity in past year
Country outstrips UK, Japan, France and Canada as renewable energy capacity soars India added 2.33GW of grid-connected renewable power capacity during the year to the end of March, according to a statement from the Ministry of New and Renewable Energy, mRead more |
Cisco lifts lid on new partner marketing hub
Partner Demand Centre will serve as central hub for reseller marketing activity Cisco has created a new organisation tasked with boosting the speed and efficiency of partner marketing activities. The Cisco Partner Demand Centre will provide assistance toRead more |
Crime agencies highlight dangers of online scams
Cybercrime awareness day warns internet users that online scams cost victims on average £325 each Cybercriminals cost the British public £3.5bn a year in frauds, scams and identity theft, according to the Serious Organised Crime Agency (Soca)....Read more |
Ruckus asks Top Dogs to prove their pedigree
Vendor hires new UK supremo to back revamped partner programme Ruckus Wireless’ new UK chief is banking on the vendor’s first deal registration scheme and a fortified top-partner level to help grow its reseller base....Read more |
Network provider calls on BT to reveal FTTC postcodes
Fibrestream boss wants Ofcom the put pressure on the telecoms giant Community network specialist Fibrestream has asked UK comms regulator Ofcom to force BT to provide the postcodes that will receive its fibre-to-the-cabinet (FTTC) connection....Read more |
Microsoft on prowl for more VADs
Microsoft has announced plans to broaden its distribution line-up with thelaunch of its Value Added Distributor (VAD) Programme.
The programme is open to distributors willing to make a “defined” level of
investment in one or more of three areas of “emerging technology” that the firm
is tipping for “significant growth”: virtualisation, security and unified
communications.
The software giant has already signed two of its existing UK distribution
partners, Computer 2000 (C2000) and Bell Micro, and Simon Aldous, partner
manager at Microsoft, said it wants more.
He said: “We are broadening our portfolio through our existing partners and
have a number of others working with us to acquire VAD status, too.”
Microsoft distributor Ingram Micro is becoming a VAD partner, said value
business director Cathi Low.
“[We] will continue to develop and enhance our value proposition with
specific Microsoft VAD plans, and expect to launch unified communications in
Q2,” she said.
Phil Bell, marketing manager at Microsoft distribution partner Westcoast,
said it is interested in the programme, but already has similar reseller
engagement initiatives in place.
“What Microsoft is asking for from C2000 and Bell Micro is what we have been
doing since the back end of last year,” he said.
Alfie Boucherd, Microsoft product manager at security VAR Caretower, said any
programme that encourages greater interaction between distributors and resellers
is a “very positive” one.
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